Illustrated characters give EBP's marketing personality.
When Starfish was approached by Education Business Partnership to create new marketing materials, our immediate thought was to create a suite of illustrated characters. As well as adding bags of personality and individuality, the illustrations also have versatility and a long shelf life meaning they can be used over a wide range of media.
Once the library was finalised, the characters were applied to a whole suite of materials including brochures, pop-up panels, folders and a brand new, fully responsive, CMS website.
"Jo and her team are an amazing creative force. They are very adept at taking a vague notion and turning into something even better than you had hoped for. I felt they really took the time to understand who we were as a client and what our needs were and then designed something that met the specification brilliantly." Jess Memery